Privacy Policy

At Black Decker Shop (“we”, “us”, or “our”), we value your trust and are committed to protecting your personal information with the same care and precision that goes into crafting our premium kitchen appliances. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website blacksdecker.com.

1. Information We Collect

We collect information that helps us provide our discerning customers with a seamless shopping experience:

• Personal Information: When you make a purchase, we collect your name, email address, shipping address, payment information (processed securely through our payment gateway), and phone number (optional for delivery updates).
• Device Information: We automatically collect certain information about the device you use to access our site, including IP address, browser type, and operating system.
• Usage Data: We gather information about how you interact with our website, including pages visited, products viewed, and time spent on site.
• Cookies and Tracking Technologies: As detailed in Section 6, we use cookies to enhance your browsing experience.

2. How We Use Your Information

Your information helps us deliver the premium experience our customers expect:

• Process and fulfill your orders for our space-saving kitchen appliances
• Provide customer support and respond to inquiries
• Improve our website functionality and product offerings
• Prevent fraudulent transactions (using industry-standard detection systems)
• Send you order confirmations and shipping updates
• With your consent, send marketing communications about new products and offers
• Analyze site usage to better serve our global customer base

3. Data Sharing and Disclosure

We treat your information with the same discretion our design-conscious customers appreciate:

• Service Providers: We share necessary information with trusted third parties who assist with payment processing (PayPal, card processors), shipping, website hosting, and analytics. These partners are contractually obligated to protect your data.
• Legal Compliance: We may disclose information when required by law or to protect our rights and safety.
• Business Transfers: In the event of a merger or acquisition, customer information may be transferred as a business asset.

We never sell your personal information to third parties for marketing purposes.

4. International Data Transfers

As we serve customers worldwide (excluding some Asian countries and remote regions), your information may be transferred to and processed in countries other than your own. We ensure all transfers comply with applicable data protection laws and implement appropriate safeguards.

5. Data Security and Retention

We protect your data with the same reliability as our premium appliances:

• All payment transactions are encrypted using 256-bit SSL technology
• Regular security audits of our systems
• Access controls to limit internal access to your information
• Data retention only for as long as necessary to fulfill the purposes outlined in this policy

6. Cookies and Tracking Technologies

Our website uses cookies and similar technologies to:

• Remember your preferences and shopping cart contents
• Analyze site traffic and improve performance
• Enable secure checkout processes
• Deliver relevant marketing content (with your consent)

You can manage cookie preferences through your browser settings. Note that disabling certain cookies may affect website functionality.

7. Your Rights and Choices

You have rights regarding your personal information, including:

• Access: Request a copy of the personal data we hold about you
• Correction: Update or correct inaccurate information
• Deletion: Request deletion of your personal data, subject to legal requirements
• Objection: Object to certain processing activities
• Marketing Preferences: Opt-out of marketing communications at any time

To exercise these rights, please contact us using the details below.

8. Children’s Privacy

Our website is not directed at children under 16. We do not knowingly collect personal information from children without parental consent.

9. Changes to This Policy

We may update this policy periodically to reflect changes in our practices or legal requirements. 

10. Contact Us

Thank you for trusting Black Decker Shop with your premium kitchen appliance needs. We’re committed to protecting your privacy with the same attention to detail that goes into our products.